Latest trends in the Chinese travel industry at ITB China


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Travelife Magazine, one of the leading travel and lifestyle publications for luxury travelers in Asia, is a proud participant at ITB China 2018. Come visit our booth if you are in Shanghai.


ITB China 2018, will take place from May 16 to 18 in Shanghai. It offers an exciting conference program with over 120 speakers. The ITB China Conference is the platform for the newest trends and innovation in the Chinese travel industry. It runs parallel with TravelDaily China. ITB China 2018 topics will include Travel Tech, Online Travel, Business Travel and MICE.

The Business Travel Day is being organized for the first time. It’s an ideal training and networking platform for everyone working in the business travel market. Click here for full details of the conference program.


ITB China 2018, industry
ITB China 2018, taking place from May 16-18, is a three-day B2B travel exhibition exclusively focused on the Chinese Travel Market.

The morning sessions of “Travel Tech” will be presented by Lei Guan, CEO from Beijing Babel Technology. He will speak on the topic of “The Innovative Application of AI Translation in Cross-border Tourism.”


Allen Chen, Vice President of JIGUANG will talk about “Big Data Application of Tourism and Analysis Practice of Tourist Behaviour.” Meanwhile, Jarhead Gai, CEO of will deliver the keynote speech on “Reform of Scientific and Technological Innovation in Supply Side of Customized Travel.”

Industry experts from WeHotel, WebBeds, Hotelbeds, Jinling Hotels and DerbySoft will also participate in a panel discussion. The topic is about “The New Dynamics of Hotel Distribution.” 

Bin Du, Vice President of will open the “Online Travel” sessions. He will speak on “The Strategy of New Tourism: How to Grow Business in the Time of Great Changes.” This will be followed by a keynote address from Wells Zheng, Vice President of Fliggy. Fisk Yu, CEO and will discuss “The New Roles of the Travel Agencies in New Internet Era” afterwards.


There will be an award ceremony at the end for the second “ITB China Startup Award.” This award recognizes travel-related start-ups  that have introduced innovative products and solutions over the past year. The winner will be awarded with a complimentary booth at ITB China 2019.

The jury for the “ITB China Startup Award” is composed of industry veterans. They include Philip C. Wolf, Founder of Phocuswright; Shiwei Zhou, Vice President of Ctrip Investments; Herry Han, Partner of Lightspeed China Partners; Jay You, Partner, Yuantai Investment Partners Evergreen Fund; Fei Ye, VP of Strategic Investment and Capital Market, China Lodging Group.

Trade visitors can register for ITB China 2018 here. 


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